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Digital & Social Media Manager

Please Note: The application deadline for this job has now passed.

Job Introduction

At Avery Healthcare we believe in caring for those who care for our residents; We recognise and celebrate our hard-working colleagues, support your career development and offer a range of apprenticeships, and cover the cost of your Blue Light Card so that you can enjoy a wide variety of retail and leisure discounts. 

We are seeking a compassionate, enthusiastic and dedicated individual to join our friendly, award-winning team as Digital and Social Media Manager

ABOUT THE ROLE

Your focus as a Digital & Social Media Manager will be to work closely with our marketing team, external partners, and care home teams to ensure Avery's digital presence reflects our commitment to excellence. 
As the Digital & Social Media Manager, you will play a key role in shaping and managing Avery Healthcare’s online reputation and digital footprint. Your responsibilities will span from managing reviews and directories to creating engaging content and leading campaigns across various digital channels.

Other responsibilities include:
  • Oversee responses to reviews on platforms such as Carehome.co.uk and Google, liaising with care homes to ensure timely and appropriate replies
  • Ensure that all online directory listings, including Uberall notifications, are accurate and up-to-date across all relevant platforms
  • Manage website content updates and work on search engine optimization (SEO) to enhance visibility and user experience. Support the creation of new web pages when necessary
  • Leverage your video and photo editing skills to produce engaging content for campaigns and social media channels.
This list is not an exhaustive list of the responsibilities, and other tasks and responsibilities may be allocated to the role which are appropriate for the skills and experience expected in this role. 

ABOUT YOU 
To be successful in your application, you will live our values of caring, supportive, honest, respectful and accountable in all that you do. 

Our ideal candidate must:

  • 3-5 years of experience in digital marketing, social media management, or a related field.
  • Proficiency with tools such as Google Analytics, social media insights, and other reporting platforms to track and improve performance
  • Excellent written and verbal communication skills for crafting engaging content and responding to online interactions.
  • Experience with SEO & Web Management

ABOUT AVERY 
As one of the largest providers of luxury elderly care homes in the UK, we believe that the later years of our resident’s lives should be as enriching as any other.  Our vision of ‘creating meaningful lives together’ is reached by the exceptional care and experience we proudly offer throughout our growing portfolio of over 100 care homes whilst establishing ourselves as the preferred choice for residents and employees. 

Please note this role will require:
  • A DBS Disclosure check, the cost of which will be met by Avery Healthcare.
  • Proof of eligibility to work in the UK.

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